I’ve seen an abundance of articles across the Internet (mainly Twitter) discussing Instagram’s decision to do a trial run banning likes in a select few countries. My immediate reaction was to almost panic, thinking it was a completely bad idea. However, my views have slightly changed now I’ve had time to think.
I also want to start by saying that many of my readers may not see this as an important topic. Yes, there are people across the globe dying. Yes, I usually discuss much more serious topics on here. However, why not switch it up and discuss something social media related for a change? Since blogging is social media in itself and I am actually a frequent Instagram user, I thought I’d discuss some pros and cons of the daunting possibility of Instagram banning likes.
Firstly, I’ll discuss the cons I’ve found when weighing up whether Instagram banning likes for good would be a positive or negative thing.
So, the first con I see with banning likes is how damaging it could potentially be for Instagram influencers. I know a large amount of people are against influencers, but at the end of the day Instagram is their job so why would we want to hinder that? I’m sure Instagram certainly doesn’t want that, so why ban likes? How many likes an Instagrammer gets often gives brands a good idea of who to collaborate with, meaning someone getting more likes allows their career a higher chance of succeeding. Of course, this could be turned into a bad thing, which we will discuss further below in the ‘pros’ section we’ll get onto later. At the end of the day, an Instagrammer recieving more likes often means more of their followers interact with their page and enjoy their content, which is great for brands who wish to collab with said Instagrammer.
So, the main way I decide which of my Instagram posts my followers enjoy to see is by looking at the amount of likes it has. If a certain post has less likes than another post, there’s usually a reason for that. A post receiving a high amount of likes often means my followers enjoy that kind of content from me, so therefore I know what content to keep on giving them. Of course comments are a good way to see what content your followers are loving, but it’s much easier for someone to like a picture than to comment. Therefore, I find likes to be an easier way to see which content is doing the best.
Honestly, I find myself and a lot of my friends tend to like pictures more than we comment on them. This is simply because it’s an easier and more time-efficient way to tell someone you like their picture rather than taking the time to comment. Personally, I want to be able to show someone I like their content and think their picture is aesthetically pleasing or ‘cool’. Taking this away just seems pointless to me, as surely the point of Instagram is to post pictures that your followers share their opinions on? Of course, likes aren’t the be all and end all, but they’re helpful for many people. If you don’t care about likes, that’s cool! But some people do, and that’s okay too.
Admittedly, the more I’ve thought about this topic the more pros I have come up with. This is interesting to me, as maybe I was against the whole idea at first as I’m conditioned to think my worth is based off likes too?! Something to think about, I guess. Or maybe I’m just going crazy and over-thinking, since it is currently 2:41am. ANYWAY, let’s get started on the pros of Instagram banning likes.
I mean, this i probably the point you were all waiting for as it’s probably in every single post surrounding this topic.. Self-esteem issues. Likes on Instagram have become way more serious than they ever should have been. So many people, especially young girls, base their self-worth off the amount of likes they get on Instagram.. How ridiculous does that sound?! Yet it’s actually not that ridiculous, as it’s something that soooo many people go through.
Posting for likes
I’ve found it can be very easy to fall into the trap of posting for likes, rather than posting what YOU want. Banning likes could give Instagram users more creative freedom, which is what Instagram is all about, right?! Even I check my likes more often than I should, and have been prone to deleting a post if it gets fewer likes than usual. I think I’d be much happier with what I posted if likes were eradicated, honestly.
I guess this isn’t particularly a ‘valid point’ as such, but it is an interesting one I’d like to delve deeper into. Why not eradicate Instagram likes? Why not try something new? I feel like, as a generation, we have based our self-worth on likes for so many years that maybe it will be great for our mental health to take a break for a little while. Maybe it will even improve our content, as we’re not constantly checking likes and, in turn, deleting/archiving posts. I’m not sure if I’m just babbling on now, but I’m interested to see how it turns out if Instagram do decide to ban likes.
What do you think? I’m still pretty undecided, but I do think it’d be interesting to see what it’d be like for Instagram to no longer display likes. Maybe people would comment more – creating more genuine engagement, discussion and love – who knows?!
Only Instagram knows what the future holds.
Lots of love,